2010 census data for Pocatello estimates the population at 54,255, with 20,514 households in a land area of 32 square miles. The population density is 1,683 people per square mile.

RACE

Pocatello's racial makeup as reported by the census:

90.5% White
7.2% Hispanic or Latino
1.7% Native American
1.6% Asian
1% African American
0.2% Pacific Islander
2.8% from two or more races

AGE & SEX

Pocatello's 2010 population breakdown as reported by the census:

8.3% under 5 years
25.8% under 18 years
10.7% 65 years and over
50.1% Female

HOUSING, BUSINESS, INCOME & EDUCATION

In 2010 of the 20,514 households reported, 25.8% reported children under the age of 18 living with them, with the average household size of 2.59. There were 22,404 housing units with a 66.7% homeownership rate. The median household income in Pocatello is $40,966 with the median value owner-occupied home being $118,500.

Pocatello is home to 4,662 businesses with a retail sales per capita of $13,953. 23.1% of business are owned by women.

Pocatello is home of Idaho State Univerity and reports 30% persons age 25+ having a Bachelor's degree or highe. 90.7% persons age 25+ are High school graduates.